Our team is passionate about defining next-generation products and user experiences. We love to work with ambitious people who have a healthy disregard for the impossible and a knack for choosing interesting problems. Think you got what it takes? Join us.

Lance Cassidy

Lance Cassidy

Chief Executive Officer

AKA Whiteboard DJ. Worked at NASA, Lenovo, and founded DXLab. Passionate about defining next-generation products and user experiences. B.S. Aerospace Engineering M.S. Industrial Design.

Matthew Bell

Matthew Bell

Senior Industrial Designer

Industrial designer passionate about near-future experiences. Worked in commercial entertainment industry- including conceptual art (character and environment), storyboarding for film and game narrative, graphic design and comic-book illustration.

Alissa Leeds

Alissa Leeds

Digital Marketing and Analytics

Curious, creative, and bold. Passionate about people and data; looking to inspire the world while combing those two.

Damian Madrey

Damian Madrey

Principle

Damian is considered one of the leading designers in Silicon Valley serving as designer-in-residence at Blackbox, Head of Product Design at Visual.ly, Gallery Director at DeviantArt and served on the design jury of Awwwards.

Brian Bestelmeyer

Brian Bestelmeyer

Design Engineer

From designing biomedical equipment to crafting 3D printed prototypes for hardware startups, Brian likes to engage his left and right side of his brain to create innovative solutions.

John Cochran

John Cochran

Industrial Designer

Industrial designer and philosopher concerned with our evolving relationship with technology and nature. Resident bird expert.

Jon Yu

Jon Yu

UX Advisor

UX & Industrial designer with experience in the healthcare, consumer electronics, premium apparel, and entertainment industries. Striving to make things that make good sense.

Darren Cassidy

Darren Cassidy

Chief Product Officer

Darren specializes in product management, strategy and user experience. As a team leader, he manages designers, engineers, and marketers through conception to execution of the product. B.S. in Electrical Engineering from University of British Columbia.

Rick Terrell

Rick Terrell

Technical Advisor

Embedded software/hardware aka Internet of Things product development, web and mobile application development, big data, and cloud computing services.

Kendra Shillington

Kendra Shillington

Service Design Advisor

Kendra helps the organizations grow a culture that is experience-focused, human-centered, and service-driven. She encourages collaboration not only within design teams but across disciplines with stakeholders, development teams, and customers.

Engin Kapkin

Engin Kapkin

Industrial Designer

AKA the Turkish delight. Worked at Ford truck factory in Turkey, interned at IDEO, and got a PhD in Design. Specializes in industrial design, design research, human-product interaction and experience design.